Sustainability & Fashion

Sustainability & Fashion

Denim at its foundation is highly treated and intentional cotton. The cotton in our collection was mindfully sourced from members of the Better Cotton Initiative (BCI), a global organization dedicated to sustainable cotton growing and protecting cotton-growing communities and the environment.

Our commitment to having a high impact on people and a low impact on the planet is ongoing. We know that most of the impact on the planet happens as the clothing is being made, so we have made a commitment to design and manufacture with intention. This is helping us make the best planet-conscious decisions when it comes to our materials. We are committed to > 80% of our materials coming from the Best/Better categories.